SERVICES

We provide three categories of services to help you grow from 0 to 1 and 1 to X

AI Workshops

Advisor-2-Founder

Specific Projects

AI workshops

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AI tools deep dive. Customized training workshop that teach you how to use popular AI tools for your business needs. Below are examples of AI tools covered:

1. ChatGPT

2. Copilot

3. Brandbuilder

advisor-2-founder

Features a weekly 1-hour consultation call with one of our leading consultant to discuss ongoing business issues. Below are examples of topics covered:

1. Prioritization of product features

2. Definition of target personas

3. New business value proposition relative to competition

4. Partnership pitches

5. Negotiation coaching

6. Growth option discussion

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SPECIFIC PROJECTS

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Marketing Strategy

Branding and Positioning:
- Brand Development: Create a strong brand identity, including logo design, brand messaging, and visual elements.
- Positioning Strategy: Define your unique value proposition and position your business in the market.
Website Development and Optimization:
- Website Design: Build a professional, user-friendly website that reflects your brand and provides essential information.
- Search Engine Optimization (SEO): Optimize your website to rank higher in search engine results and attract organic traffic.
Content Marketing:
- Content Creation: Develop high-quality content (blogs, articles, videos) that educates, entertains, and engages your audience.
- Social Media Content: Plan and create content for social media platforms relevant to your target audience.
Paid Advertising:
- Pay-Per-Click (PPC): Run targeted ads on platforms like Google Ads or social media channels.
- Social Media Advertising: Utilize platforms like Facebook, Instagram, or LinkedIn for targeted ad campaigns.
Email Marketing:
- Email Campaigns: Build and maintain an email list to communicate with potential customers and nurture leads.
- Automated Email Sequences: Set up automated emails for onboarding, follow-ups, and promotions.
Local SEO:
- Google My Business: Optimize your local listing to appear in local search results.
- Online Reviews: Encourage satisfied customers to leave positive reviews on platforms like Yelp or Google.
Mobile App Marketing (if applicable):
- App Store Optimization (ASO): Optimize your app’s visibility in app stores.
- In-App Advertising: Promote your app within other apps.

Strategic Planning

Review Business Plan:
- A business plan serves as the foundation for your business. It outlines your vision, mission, target market, competitive advantages, financial projections, and growth strategies. .
Conduct Consumer Research:
- Understand your industry, market, and competitors. Conduct market research to identify customer needs, trends, and potential gaps in the market.
Conduct Competitive Analysis:
- Perform desk research and field research to compile list of competitors and SWOT analysis.
Prepare Business Plan Presentation:
- If seeking funding or partners, prepare a compelling pitch presentation based on your business plan.

Financial Services

Financial Analysis:
- Dive deep into pricing, performance data, and revenue goals, and provide financial intelligence to guide business decisions.
Forecasting:
- Estimate future financial outcomes, helping you understand past performance and set realistic goals.
Funding Advice:
- Evaluate various options for funding, e.g. line of credit, SBA loans, grants and VC etc